Monday, September 1, 2008

Paralympic licensed products to fill Beijing store shelves

According to reports, since the end of the Olympic Games, Beijing has been preparing to welcome a new batch of athletes and tourists, and will launch many kinds of Paralympic-related information manuals. All licensed product stores will be full of commodities with the theme of the Paralympic Games.

Currently, many domestic and overseas customers are flocking to the flagship Olympic Licensed Product Store in Wangfujing Street to buy the goods. Wang Jian, general manager of this store predicted that as the Paralympic Games approach, customers will further increase. He said that "around the opening of the Paralympics in September, 70 percent of goods will be on the shelves."

According to reports, Paralympics licensed products come in more than 10 categories, including clothing, toys, pens and mugs. These commodities will remain on sale until March 2009.

The main souvenir of this year's Paralympic Games will be various models and textured mascots - "Fu Niu Lele."

By People's Daily Online

No comments: